Lima
TASTE & QUALITY ARE PART OF WHO WE ARE
TASTE & QUALITY ARE PART OF WHO WE ARE
At the start was… the harmony of Yin and Yang!
At the origin of Lima there were two men who met and inspired each other: Pierre Gevaert, Lima’s Belgian founder, and Georges Ohsawa; the Japanese founder of Macrobiotics. Georges believed in the philosophy of Yin and Yang which is based on one main principle: the harmony between opposing yet complementary elements. He wanted to apply this principle to everything and especially to nutrition.
Inspired by Georges’ ideas, Pierre decided in 1957 to create a brand of natural, plant-based products. And Lima was born, named after Georges’ wife. Soon after, the first Lima products were launched. Delicious, healthy, and inspired by Japan, our Yannoh, our Tamari, our Tahin or our grain cakes quickly became iconic. They were followed by many others. Like the first rice drink in Europe in 1991 called Rev’Riz, “Dream Rice” in French. The dream keeps going: the Harmony of Yin and Yang is still at the heart of Lima.